LEGO Easter Decorations (40890) GWP + Double Insider Points 2026
LEGO has launched a new promotional window combining a seasonal Gift With Purchase (GWP) set with a double Insider points event. These types of promotions are typically some of the best times to buy LEGO, particularly for investors already planning purchases.
LEGO Easter Decorations (40890) – Gift With Purchase
The current GWP is the LEGO Easter Decorations (40890), available when spending £70 or more on LEGO products via LEGO.com or LEGO Stores, while stocks last.
The set contains 312 pieces and features six small Easter-themed builds, including a chick, bunny, sheep, flower and decorated eggs. These are designed as display pieces rather than play-focused builds, making them suitable as seasonal decorations.
GWP sets like this are not available for direct purchase and are only obtainable during a limited promotional window. This naturally restricts supply and can make them desirable on the secondary market once the promotion ends.
Why GWPs Matter for LEGO Investors
From an investment perspective, Gift With Purchase sets effectively reduce the overall cost of an order. For example, if you were already planning to spend £70+, receiving a GWP adds additional resale value on top of your main purchase.
Smaller display-focused GWPs, particularly seasonal or decorative sets, tend to perform steadily rather than dramatically after the promotion ends. Their exclusivity and limited availability are the key drivers of value.
LEGO Insider Double Points – What It Means
Alongside the Easter GWP, LEGO is also running a double Insider points promotion on selected sets between March 17 and March 26
Normally, LEGO Insider points return roughly 5% of your spend in reward value. During double points events, this effectively increases to around 10% back in rewards, which can then be redeemed on future purchases.
This makes double points one of the best times to buy directly from LEGO, especially when combined with a Gift With Purchase.
Only select sets – check them out here
This type of promotion is where LEGO.com becomes competitive with (or better than) third-party retailers. When you combine:
- Gift With Purchase value
- Double Insider points (≈10% back)
- Targeted purchases on retiring or high-demand sets
you can significantly improve your overall buying position.
The key is not to buy for the sake of the promotion, but to align it with sets you were already planning to purchase — ideally those with strong investment potential.
Related Pages
- LEGO Sets Retiring July 2026 – Investment Watchlist
- LEGO Database
- LEGO 10280 Flower Bouquet Investment Watchlist
- LEGO 76917 Nissan Skyline Investment Watchlist
- LEGO 75345 501st Clone Troopers Battle Pack Investment Watchlist
- LEGO 31145 Red Dragon Investment Watchlist
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- LEGO 76934 Ferrari F40 Supercar Investment Watchlist
